Do You Want Your Pillar Pages to Rank High?
Our Topic Cluster Service is All You Need!
Your SEO efforts are useless if your website structure and content plan are off.
Topical authority was once the secret shortcut but now it’s a requirement.
Conquer the SERPs just by utilizing our topic cluster service with your content strategy!
What Is Topic Cluster?
A topic cluster is a strategic content organization approach that revolves around a central topic, also known as the “pillar content,” and a series of related subtopics or supporting content pieces. This structure helps create a cohesive and comprehensive content ecosystem that effectively addresses various aspects of the core topic.
The pillar content serves as the main focal point, typically a comprehensive piece that provides an extensive overview of the central topic. The supporting content pieces, often referred to as “cluster content,” are individual articles or resources that dive deeper into specific subtopics, keywords, or aspects related to the main subject.
Why Topic Clusters Are Important?
Topic clusters are beneficial for both users and search engines. They improve the user experience by presenting well-organized, interconnected, and relevant content, making it easier for the audience to find information and navigate through the website. For search engines, topic clusters help establish topical authority and improve SEO, as they signal a strong relationship between the central topic and its subtopics.
By leveraging topic clusters in your content strategy, you can enhance your website’s search engine visibility, drive targeted traffic, and position your brand as an industry expert.
At the heart of each topic cluster is a comprehensive, authoritative piece of content called the pillar content. This long-form piece covers the core topic in-depth, providing valuable information to readers and serving as the foundation for the cluster.
Surrounding the pillar content are multiple smaller, yet relevant and informative articles known as cluster content. These pieces address subtopics or related aspects of the core topic, diving deeper into specific areas of interest.
Topic clusters boost SEO performance by showcasing subject expertise through a network of high-quality, relevant content and a strong internal linking structure, leading to improved search rankings and visibility.
Topic clusters utilize strategic internal linking between the pillar and cluster content, creating a well-connected network that enhances user experience and helps search engines understand content relationships.
Topic clusters offer a scalable content strategy, allowing you to expand your content library by adding more cluster pieces as needed. This flexibility enables you to stay current and address new subtopics or trends within your core topic, keeping your content fresh and relevant.
Enhanced User Experience
The topic cluster approach results in a more organized and coherent content structure, making it easier for users to navigate your website and find the information they’re seeking. This improved user experience can lead to increased engagement, dwell time, and return visits.
What Are You Getting? 📦
Topic/Target Keyword – A main topic for the article targeting a specific keyword
Search Volume – Total search volume of all the keywords (Target+Secondary)
Search Intent – Informational, navigational, commercial or transactional
Clients Utilizing Our Topical Maps + Our Content 📊
What We Deliver 📮
Pricing & Packages
Topical Map Service For Already
If you already have your website running without a topical map created in the first place, we can fix that for you! We will do the topical mapping from scratch including your already published posts accordingly.
The price depends on the actual number of posts and the size of the topical map you want.
Send us your website to review it and we will get back to you as soon as possible.