How to Get Organic Traffic on YouTube

Dimitar Talevski November 25, 2020

YouTube is a great platform for people to showcase their talent as creators. If your YouTube channel is monetized, you will earn money by posting videos. When it comes to earning money on YouTube, the number of views that you get on your videos plays a big role.

Some videos get over a million views, and some don’t even hit the 1K mark. You can get paid views on your videos, but this approach isn’t going to help you in the long run. You should focus on getting organic traffic on your videos, as it will help you grow as a creator. But how to get organic traffic on YouTube?

If you are a new creator, you won’t have a reliable subscriber base, which means you will need to put in extra effort to get views. I am going to discuss the best ways that you can try out to get free YouTube traffic. After reading this article, you will be able to get more organic views on your videos.

How To Get Organic Traffic On YouTube

Niche down

When it comes to creating content, there are countless topics to choose from. But this doesn’t mean you should post anything on your channel and expect the video to do well. You can target your audience by focusing on a particular niche. You should focus on the field you are good in, as it will help you provide more real value to your viewers while having the passion for it.

If you are a fitness enthusiast, you can post workout videos and share meal or workout plans to help others. Focusing on a niche will help you get your videos in the sidebar recommendation as well. When you watch a video on YouTube, you will get recommendations in the sidebar based on your interest. You may end up clicking on one of the videos on the list, and if you do, the creator will be benefited. In the same way, you can follow this strategy as a creator to get views on your other videos.

If a person is looking for a fat loss workout plan, he might be interested in a fat loss meal plan as well. You can put both these videos along with a few others in the same playlist to help viewers. You can maximize your chances of getting more organic views on your channel by creating videos that are related to each other in some way.

Niche down - How To Get Organic Traffic On YouTube

Keyword research is key

You can get views on your videos even if they don’t appear at the top in the search results. However, if your videos rank well in the search results, you are likely to get more views as they would get more impressions. If you like the idea, you should do keyword research before uploading a video.

You can use online tools to find keywords related to your video. You will find both paid and free tools, and you can choose according to your convenience. But if you don’t want to use a third-party tool, you can use a simple trick to get the job done.

Open the YouTube app and type anything related to the topic you are covering in the search bar. YouTube auto-suggest feature is a great way of checking what people search for. You can use the same keywords to increase your chances of getting higher number of views.

You should also be concerned about keyword placement to improve the ranking of your video. Using the keyword in your video title is very important, and you should use it in the video description as well. Using the keyword in your video while talking to your audience wouldn’t hurt either, but you should use it naturally.

Use eye-catching thumbnails

Using an eye-catching thumbnail can improve your click-through rate. Choosing a single frame from your video won’t be the best idea as it wouldn’t look as impressive like a well-designed thumbnail. If you want your thumbnail to be visually appealing, you can use editing software or use an online tool. Using a descriptive text in the thumbnail can also prove beneficial, but you shouldn’t overdo it. People should be able to read it clearly, and you should avoid using ‘All-Text Thumbnails’.

Use eye-catching thumbnails

Use appealing titles

If the title of your video is appealing, people would want to watch it. But you should never go for clickbait as it will directly affect your channel’s reputation. People wouldn’t watch the entire video if you don’t deliver what you promised in the title.

Some creators trick people by using titles like ‘Gain 15 Pounds In Just 5 Days’, which is highly unethical. If you use such a title, you may get more views, but people would never subscribe to your channel, and you may end up with a lot of dislikes on the video.

The best option is to focus on the benefit of watching your video while creating the title. As discussed above, you should also include your focus keyword in the title.

Use the right YouTube hashtags

Using the right tags is an important step if you want to get organic views on YouTube. But do you know how to use tags on YouTube effectively? The best option is to start with your focus keyword and use it a few times with some changes. You can’t use the exact same keyword multiple times as tags because YouTube doesn’t allow it. It wouldn’t make sense either, but using it with minor changes would be a good idea.

After covering the main keyword, you should focus on secondary keywords. All your tags should be related to your video, and you can also use your or brand name as a tag. In such a case, if people enter your name in the search bar, your video may appear first.

Well, these are some of the ways you can try out to get organic traffic on YouTube. You should also focus on the quality of your content, and you should try to grow your subscriber list.


We hope you liked this article and understood how to get organic traffic on YouTube. Getting views on your videos can be hard in the beginning, but things will get better with time. Once you get a reliable subscriber base, you won’t have to worry about the number of views. Quality is something that plays a big role, so you should never compromise on it. Also, your goal should be to build a reputation for your channel.

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