📝 Job Description

We are seeking an experienced and knowledgeable SEO keyword research expert to join our marketing team. The ideal candidate will have a deep understanding of search engine optimization best practices, keyword research methodologies, and tools. As an SEO keyword research expert, you will play a crucial role in identifying and analyzing relevant keywords, topics, and trends to develop data-driven content strategies that drive organic traffic and improve search engine rankings.

💼 Responsibilities

  1. Conduct comprehensive keyword research using industry-standard tools (e.g., SEMrush, Ahrefs, Google Keyword Planner) to identify relevant keywords, long-tail phrases, and search trends for our target audience and industry.
  2. Analyze competitor keyword strategies, identify content gaps, and make recommendations for improving our organic search presence.
  3. Collaborate with the content and marketing teams to develop data-driven content strategies that incorporate target keywords and drive organic traffic growth.
  4. Monitor and analyze keyword performance using SEO analytics tools (e.g., Google Analytics, Google Search Console) and provide insights for content optimization.
  5. Stay up-to-date with the latest SEO trends, techniques, and algorithm updates, and adjust keyword strategies accordingly.
  6. Develop and maintain a keyword research process that ensures consistent and reliable keyword data.
  7. Conduct regular audits of our website and content to identify opportunities for keyword optimization and improvement.
  8. Provide training and guidance to team members on keyword research methodologies and best practices.

📚 Requirements

  1. A minimum of 1 year of proven experience in SEO keyword research, preferably within the target industry.
  2. Expertise in using keyword research tools, such as SEMrush, Ahrefs, Google Keyword Planner, and others.
  3. Strong understanding of SEO principles, on-page optimization techniques, and search engine algorithms.
  4. Proficiency in using SEO analytics tools, such as Google Analytics and Google Search Console.
  5. Ability to analyze and interpret keyword data, draw insights, and make data-driven recommendations.
  6. Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
  7. Strong attention to detail and commitment to delivering high-quality work.

Note: Only applicants who meet the above requirements and demonstrate keyword research expertise will be considered for the role.